Latécoère Services changes its brand identity to LATESYS, one year after joining Groupe ADF.

Founded in Fos, on the shores of the Mediterranean basin, Groupe ADF has been expanding steadily for over half a century to become a major provider of industrial services across the globe. With its integrated solutions for designing, implementing and maintaining industrial facilities, Groupe ADF has made improving performance and innovation its guiding philosophy.

The integration of Latécoère Services in 2016 heralded the start of a new cycle for the group, both on an industrial and a human level.

The arrival of this flagship player in the aerospace industry has opened up new prospects for Groupe ADF, while enhancing its engineering skills.

One year on, Latécoère Services evolves to become LATESYS.

The new brand name, LATESYS, recalls the engineering firm’s former name, Latécis, thus emphasising its founder’s 100-year-old legacy.

To start with, the new name is a nod to the way Pierre-George Latécoère used to refer to his aircraft and which became widespread, i.e. take the first syllable of his name and add a serial number. For instance, the LATĒ6 was the first plane to feature a geodetic structure, an early sign of the company’s drive to innovate.

Secondly, the suffix “SYS” modernises the brand name, by embedding it in a more contemporary sphere. It also evokes the image of a system, synonymous with innovation and technology, all of which firmly positions the brand in the Industry 4.0 era.

LATESYS opens a new chapter in Groupe ADF’s history, adding engineering to the core components of its multi-sector offering. The new brand embodies the company’s ability to look ahead and envision the industrial world of the future.